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Use OnSpot Data to Reach Mobile Audiences

June 15, 2020
jenjames
Audience Articles

For years, marketers have tried to find ways to connect with mobile audiences. After all, mobile web traffic accounts for about half of all global web traffic. By not advertising on mobile devices, marketers are missing out on half of…

Measure Marketing Efforts Using Foot Traffic

June 8, 2020
jenjames
Reporting & Analytics Articles

Your team has put in hours of work and capital to perfect your marketing strategy. Since each marketing campaign requires an investment, it’s important to determine if that investment was worth the effort. Assessing the success of your marketing campaign…