Reach highly-responsive audiences to deliver exceptional campaign performance, all without 3rd-party cookies. Effectively deploy media and measure response across channels, providing comprehensive reporting to your end clients.
Data Variety Yields Quality Audiences
Every audience is unique to your needs and objectives to deliver exceptional results – without any predefined segments.
The OnSpot Data platform streamlines the process of constructing these custom audiences, utilizing various sources, including location analytics, demographics, points of interest, first-party data, political data and more.
OnSpot offers intuitive and downloadable analytics reports for your custom audiences, which can be easily interpreted. These reports provide detailed insights into the behaviors, profiles, and interests of your custom audiences. Understand the composition, reach, and attributes of the audience to provide intelligence and recommendations to your clients.
Activate Multichannel Campaigns with Ease
Audiences can be published to DSPs, social platforms, and direct mail providers for multichannel campaign activation with a few clicks.
In addition to offering an Integrated DSP with unique reporting capabilities, we integrate with most major DSPs and social networks for serving digital media to Desktop, Mobile (Display, Video, Audio), Connected TV (CTV) and Over-the-Top (OTT) devices. Learn more about our publishing integrations here. Additionally, household addresses derived from any audience can be utilized in direct mail campaigns.
Effectively Measure Footfall and Online Response
Proving the results and efficacy of your campaign is critical. OnSpot’s Attribution Reporting provides the tools to capture footfall and digital visitor metrics before, during, and after a campaign. Measure response across channels, media types, and devices. Use these tools to prove return on ad spend and optimize future campaigns.