
Marketing has gone way beyond creativity vs. numbers. Now, it’s a data-powered forecast engine. Your future churn risk? Your top lifetime-value customers? Your next upsell moment? Predictive analytics already knows.
15 mins

Your product isn’t broken, your timing is. Think about it: customers sign up, poke around, and disappear. Not because the product failed, but because no one noticed they were slipping away.
15 mins

It’s not your fault. 78% of marketers say they can’t measure cross-channel performance (Kantar). The system might be broken, but cross-channel attribution makes it easy to put the pieces together.
10 mins

Would you rather target a random passerby—or someone who actually shopped at your competitor last weekend? That’s the difference between geofencing and Geoframing. One relies on real-time location pings; the other uses behavioral history to build smarter, more intentional campaigns.
10 mins

You're not alone if you've heard the buzz around cookieless advertising and wondered what the fuss is about.
10 mins

If you're looking for a smarter way to reach highly relevant audiences, Geoframing may be your new secret weapon. The most powerful audience data doesn’t always come from online engagement—it can also come from real-world behavior. If you're still advertising to people based on their real-time location, you're risking ad dollars on guesswork. Geoframing flips the script.
10 mins
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