Performance Spotlight: Facebook Case StudyAdvertising on Facebook is still a viable marketing strategy for many businesses. Even though changes to Facebook’s native targeting capabilities have reduced performance and increased costs, OnSpot’s targeted audiences can…
5 mins
Easily Activate Audiences through IntegrationsOnSpot can activate highly-targeted audiences for multi-channel marketing campaigns on over 85 Demand Side Platforms (DSPs) and social networks. Serve your target devices with Mobile (Display, Video, Audio), OTV, or…
5 mins
The Power of Responder AudiencesOnSpot’s attribution reporting tool measures real-world ad campaign response by analyzing footfall traffic at a destination based on the targeted audience. Building a Responders Audience is useful for expanding your…
5 mins
OnSpot Named in List of Innovative StartupsOnSpot was recently named in the list of top 101 Most Innovative Analytics Startups & Companies in Colorado published by Data Magazine. The goal of the publication is to, "Promote…
5 mins
A New Retail Market – Industry TrendsStaying in touch with customers Reaching retail customers has been a real challenge for brick and mortar businesses. As retailers reopen and shoppers start coming back, in many cases…
5 mins
Use OnSpot Data to Reach Mobile AudiencesFor years, marketers have tried to find ways to connect with mobile audiences. After all, mobile web traffic accounts for about half of all global web traffic. By not advertising…
5 mins
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